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    THE PRIVACYPERFECT BLOG

    GDPR Compliance is Becoming a Key Point for Brands

    Jan 16, 2020 4:10:42 PM / by PrivacyPerfect posted in EU, GDPR Compliance, Data Privacy, Data Protection, Compliance, GDPR for SMEs, Reputation, Reputation under GDPR, GDPR For Tech Companies, Marketing, Marketing under GDPR, gdpr 2019

    Reports have indicated that people have become increasingly critical about their data on how it's stored and what it is being used for. It has become paramount that businesses take the extra steps in ensuring a secure and privacy compliant way of handling such personal data. As pressure heaps on businesses and brands to adopt this data privacy centered culture, why is it vital for brands to use compliance to their advantage, and not see it as a burden?
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    Safeguarding your reputation under the GDPR

    Sep 11, 2018 10:00:00 AM / by PrivacyPerfect posted in Data Protection, GDPR Explained, Reputation, GDPR Reputation

     

    The fines usually attract the most attention when discussing the GDPR. Four percent of your worldwide annual turnover sounds scary - and ‘fear, uncertainty and doubt’ sell. But when we focus on the main risk of being noncompliant with the new privacy regulation, then the logical conclusion is that your reputation is what is at stake. So, how can you safeguard your organisation’s reputation in the field of personal data protection?

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