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    THE PRIVACYPERFECT BLOG

    Discounts & Data: GDPR for Retailers

    Oct 17, 2019 6:07:01 PM / by Mark Fousert posted in EU, GDPR Compliance, Data Privacy, Data Protection, GDPR Software, DPO, Data Protection Officer, Personal Data, International GDPR, Data Controlling, GDPR Reputation, Data Consent, Cookie, Consent, Marketing, Marketing under GDPR, GDPR Summary, DPIA, gdpr 2019, Europe, DPA, Netherlands

    What does the GDPR really mean for you as a retailer? Well, as is often the case with a subject like privacy: it depends. After you’ve determined that the GDPR is applicable because personal (identifying) data is involved, let’s take a look at today’s retail business operations and what it entails. We will go through specific aspects of direct marketing, e-commerce habits, and even efforts made for compliance offline, to get a better understanding of what the GDPR means for retail.

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    How to overcome the challenges of conducting a DPIA

    Sep 19, 2019 10:39:46 AM / by Brodie Bavidge posted in EU, GDPR Compliance, Compliance, Data Processing, Data Security, DPO, Data Protection Officer, Personal Data, Data Controlling, GDPR Reputation, Data Consent, Data Assessment, gdpr, DPIA, gdpr 2019, Europe, DPA

    Conducting a DPIA is often seen as a rather challenging task. But, there are ways still to make it a little easier.  We have highlighted the steps to get through conducting a DPIA in the least painless way possible. We’ve put down aspects from pre-assessment elements, through overcoming the struggles of getting support and involving key players, to how you can cut through the edges and simplify processes.         

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    Could Personal Data be the New Cost for Health Progression?

    Sep 13, 2019 12:16:39 PM / by Brodie Bavidge posted in USA, EU, GDPR Compliance, US, Data Privacy, Data Protection, Processing, Data Processing, Data Breach, Data Security, Personal Data, Data Controlling, Data Consent, GDPR Predictions, hubspot, gdpr 2019, Europe, Britain

    The age old question we ask ourselves on what we receive, is to what we have to give up in order to have it. Will data become the new aspect we give up in order for tech in the health field progress? With new ways to help improve the lives of millions of people who potentially can be at their most vulnerable, personal data continues to be of major importance in health progression. At the same time, it begs the question: what will happen if business and ethics clash as a result of bettering healthcare?   

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    Flying back home - Catch up on data privacy happenings on your flight back home (2/3)

    Aug 29, 2019 2:06:59 PM / by Mark Fousert posted in USA, EU, Data Privacy, Data Protection, Compliance, Data Breach, Data Security, Personal Data, Data Controlling, Data Consent, Consent, Cookies, gdpr, Europe, DPA, Brexit, Twitter, Instagram, FaceApp, Hyp3r, Netherlands, Britain, Germany, Facebook, Libra, Cryptocurrency, FashionID, Boris Johnson, DUO, Windows, Microsoft

    New cookie guidance, joint controllership status due to social media plugins, and tech companies spying on you through their digital assistants - they might be listening when you ask Google or Siri for the route back home from France. The weeks from the 20th of July to the 10th of August were hectic. Instead of going through piles of news around data privacy from the summer months, get quickly caught up by looking at a summary of the most important happenings in this short blog post, the second of a three piece series, focusing on the last two summer months. 

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    The future of data processing in driverless cars: the shift from connected to autonomous

    Jun 26, 2019 11:00:00 AM / by Laurens Mommers | COO | PrivacyPerfect posted in USA, EU, Processing, GDPR Controller, GDPR Processor, Data Controlling, Connected Automobiles

    The shift from ‘connected cars’ (cars communicating with their manufacturers, traffic lights, surrounding vehicles etc.) to ‘self-driving’, ‘driverless’ or ‘autonomous cars’, will impose new challenges to GDPR compliance. Business models and use cases of such cars will change, as will controllership, processors, purposes, and types of data being processed. In this article, we will discuss the repercussions and challenges to GDPR compliance in this paradigm shift.

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    Who’s Who in the GDPR: controller versus processor

    Aug 9, 2018 10:00:00 AM / by PrivacyPerfect posted in GDPR Explained, GDPR Guideline, Data Processing, GDPR Controller, GDPR Processor, Data Controlling

    To protect the rights of the data subjects it is crucial to determine the controller and processors for data processing activity, as these individuals or teams can be held accountable for activities regarding difference stages of data management. Considering the complex business structures in today’s world, the legal obligations attached to these two roles can be misinterpreted. Although controller and processor roles seem

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