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Discounts & Data: GDPR for Retailers

Oct 17, 2019 6:07:01 PM / by PrivacyPerfect posted in EU, GDPR Compliance, Data Privacy, Data Protection, GDPR Software, DPO, Data Protection Officer, Personal Data, International GDPR, Data Controlling, GDPR Reputation, Data Consent, Cookie, Consent, Marketing, Marketing under GDPR, GDPR Summary, DPIA, gdpr 2019, Europe, DPA, Netherlands

What does the GDPR really mean for you as a retailer? Well, as is often the case with a subject like privacy: it depends. After you’ve determined that the GDPR is applicable because personal (identifying) data is involved, let’s take a look at today’s retail business operations and what it entails. We will go through specific aspects of direct marketing, e-commerce habits, and even efforts made for compliance offline, to get a better understanding of what the GDPR means for retail.

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Ad Tech and Privacy Law Compliance: A Complicated Relationship

Sep 27, 2019 9:04:40 AM / by PrivacyPerfect posted in EU, GDPR Compliance, Data Protection, GDPR for SMEs, Small business GDPR, Medium business GDPR, Data Protection Officer, GDPR Reputation, GDPR For Tech Companies, Data Consent, Cookie, Consent, Cookies, Marketing, Marketing under GDPR, GDPR for Marketers, gdpr, gdpr 2019, Europe, DPA, Britain

Back in June, the UK’s Data Protection Authority (ICO) released statements on their stance in regards to ad tech, saying: “If you operate in the adtech space, it’s time to look at what you’re doing now, and to assess how you use personal data” (Simon McDougall, Executive Director for Technology and Innovation at ICO). The ICO also released a report that looked into how the ad tech sector should comply with the GDPR. Below are the most important aspects to take into account if you work in or with the ad tech sector: 

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Back in the urban jungle - Latest data privacy happenings (3/3)

Sep 6, 2019 10:51:17 AM / by PrivacyPerfect posted in EU, GDPR Compliance, US, Data Privacy, Data Protection, Data Breach, Personal Data, GDPR For Tech Companies, Data Consent, Cookie, Cookies, Facial Recognition, gdpr, gdpr 2019, Europe, Twitter, Netherlands, Britain, Germany, Facebook, Windows, Microsoft

Consent banners are still flawed, dating apps discovered to expose your exact and real time location to anybody, and the UK’s ICO gives adtech an ultimatum. While you were catching up on your missed calls and emails, the privacy world was in constant movement. In this blog, we will have a look at the last two weeks of August.

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The beginner's guide to cookies - use, necessity and compliance

Jan 17, 2019 10:00:00 AM / by PrivacyPerfect posted in Data Privacy, Data Protection, Data Transfer, Personal Data, Data Consent, Cookie, Consent, Cookies

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